Building on a fun legacy

Founded over 80 years ago, LEGO Group is committed to bringing creative, fun and high quality play experiences to children all over the world. And now this iconic brand can be enjoyed to the fullest via the first LEGO-certified stores in the region in Dubai, Abu Dhabi and Kuwait.

The stores offers the complete LEGO product range including standard product lines such as LEGO City, LEGO Star Wars, LEGO Friends, LEGO DUPLO, and exclusive product lines such as LEGO Creator Expert, LEGO Simpsons, and other product offers like ‘Pick a brick’ and ‘Build a minifigure’.

The first LEGO stores opened in 2015 in Yas Mall, Abu Dhabi; followed by three in Dubai, Mall of the Emirates, City Centre Mirdif and Dubai Mall; and two in Kuwait, Avenues Mall and Mall 360; all in the same year.